Digital Marketing

Digital Marketing

No matter how amazing and user friendly your website is, no matter what features your website provide, no matter how elegant design of your website; it is worth it if it does not come out in the search engine results.

We; Straight Path Solutions, the leading company in India providing Digital Marketing Services with effective cost and better result. Our efforts; which allows your organization online business exposure in the digital market with composing your website more competent with the help of the following services.

  • Search Engine Optimization
  • Search Engine Marketing
  • Social Engine Optimization
  • Email Marketing

Desire to know; how we take your business to the next level?

Our process follows the below steps…

At this stage, Straight Path Solutions characterise aim of marketing while adhering to it we lay execute strategic planning. To understand users behaviour and interactions with the website; we extract the data from backend of the website and Google Analytics therefore we strategize the plan to take traffic, viewers to the highest level.

Strategic Planning
While associating the digital marketing attempts to our clients, we dive deep into inspecting, analysing and understanding purpose and targeted audience to grow the business and improve online presence. We bring out different surveys, researches and gauge the market to improve online business on the basis of different kinds of audiences like age, gender, profession, and their preferences and using different strategies connects with the audience.

At this stage, we walk with agile strategies which our intellectual digital marketing team have planned for the website to reach the targeted goal. In order to make the website appear for the targeted audience; we draw out the keywords usage and placement in the content along with their frequency. As a social media is the platform where we can reach to the audience with ease and faster way, we work in the direction of exhausting different social media platforms to make the business to reach as broad as possible.

Quality Testing
At quality testing phase, we lay out entire focus on the quality aspect of the content which allows engaging more users. We assure that quality of the content we exhaust to make the online presence reach out wider audience is sophisticated enough to the audience.

Tracking the result
We continuously keep track of the user’s interaction with the website, the views, daily/weekly/monthly visit rates, Engagement rate, bounce rate, user’s feedback and reviews.
By examining and analysing the outcome, we gauge the better direction to make the website reach to relevant audience.

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